Retail markdown schedule template

A markdown schedule is one row per price period, ending on your season exit date, with an ending-units target to judge it against. Below is the column layout, the formulas that belong in each calculated column, and a filled seasonal example you can copy into a spreadsheet — or skip the sheet and model the cadence directly.

The template, column by column

Every column is either an input you decide or a formula that follows from it. Keep depth measured against the original ticket rather than the previous price — successive percentages compound and quietly make the plan deeper than intended.

Markdown schedule template columns
ColumnTypeWhat goes in it
PeriodTextFull price, First markdown, Second markdown, Clearance
Start dateDateFirst day the price is live
WeeksNumberWeeks until the next break or the season exit date
Depth %NumberReduction off the original ticket, not off the previous price
Ticket priceFormula= original × (1 − depth)
Weekly sell-through %NumberShare of remaining units sold each week at this price
Units soldFormula= units at start × (1 − (1 − rate)^weeks)
RevenueFormula= units sold × ticket price
Markdown $Formula= units sold × (original − ticket price)
Units remainingFormula= units at start − units sold

Filled example: 858 units, $18.00 cost, $49.00 ticket

A 14-week autumn season with three breaks. Ending-units target: 50. Result: 33 units left, $28,625 recovered, 45.9% maintained margin against a 63.3% initial margin — 17.4 points of erosion.

Seasonal markdown schedule example
PeriodStartWeeksDepthTicketWeekly STUnits soldRevenueUnits left
Full priceSep 140%$49.0012%182$8,918676
First markdownSep 29420%$39.2010%247$9,682429
Second markdownOct 27340%$29.4022%231$6,791198
ClearanceNov 17360%$19.6045%165$3,23433

Figures produced by the Planned Markdown model from the sell-through rates shown. Substitute your own weekly rates — they are the assumption that moves every other column.

Also useful

Two more layouts worth keeping

Clearance calendar

One row per season week, one column per class, with the price action in the cell. Good for coordinating ticketing labor, signage, and floor space across several categories at once.

Scenario comparison sheet

One column per candidate cadence and one row per output: maintained margin, ending units, cash recovered, markdown dollars. This is the sheet the markdown meeting actually argues over, and it is what the calculator's scenario table produces directly.

Where a spreadsheet stops helping

A sheet documents one plan well. It compares plans badly: each what-if means duplicating the tab, re-entering assumptions, and hoping the formulas came along. It also hides the demand guess — a single sell-through number per period reads as certainty when it is an estimate with a wide band around it.

That is the gap the interactive planner fills: the same columns, plus a sell-through assumption you can flex up and down to see the slow, planned, and fast outcomes side by side.

Keep planning

Answers

Markdown template questions

Skip the spreadsheet rebuild

Enter the season once, compare cadences side by side, and export the finished schedule to CSV in the column layout above.

Open the markdown planner